FALLBROOK – The latest in state-of-the-art car wash technology has arrived in Fallbrook… at 24 Hour Max Car Wash, located at 1148 South Main Ave.
Owner Cristian De Ferari said the newly installed Istobal MX22 “has more sensors and relays to get optimum pressure for superior cleaning performance.”
Featuring hybrid touch and touch-free automatic mechanisms, the new system is “extremely programmable to do any wash package, including but not limited to tri-color foam, paint sealant, silicone tire shine, and automatic wheel scrubbing with high pressure rotating jets,” De Ferari explained.
“We’ve invested $200,000 in this automatic car wash; that doesn’t include the cost of the business or any of the other improvements we’re making,” he noted.
The new unit has brought industry-leading performance to Fallbrook.
“It will provide superior service and be the best car wash in town, hands down,” said De Ferari.
De Ferari has owned the car wash location for four months and been busy upgrading the business and property.
The car wash offers two self-serve bays with new systems, the new automatic drive-through Istobal MX 22 system, and a full service hand wash and detail center.
“We have painted the building, put on a new roof, upgraded lighting, resealed the asphalt, fixed machines, put in landscaping, and brought in new state-of-the-art change machines that can take a $20 bill and dispense three $5 dollar bills and $5 in change so a customer doesn’t end up with $20 in quarters,” he said.
A newly installed water softener ensures customer’s a spot-free rinse for their vehicles. The water is softened then carbon filtered and finally goes through a reverse osmosis system.
“Our water is purer than the bottled water in our office,” said De Ferari. “That water is 14 parts per million and our car wash water is four parts per million.”
De Ferari said he has wanted to own a car wash since he was a kid and named the Fallbrook car wash after his son, Max.
Formerly in the erosion control business, De Ferari said he was looking for an opportunity in North County when he came upon the car wash.
“The Fallbrook car wash was extremely appealing to me,” he said. “We want to provide the best experience we can for people who want to wash their car themselves, use a state-of-the-art automatic car wash, or take advantage of our full service and detailing shop.”
Excited to please customers and become known as the best in town is De Ferari’s goal. He also said he is offering a 50 percent off Grand Opening special for the automated car wash to introduce it to residents!
“We are paying close attention to quality and detail and are happy to invest in Fallbrook,” he said.