Chamber holds Window Decorating Contest for holidays

Shopping for the holidays is made more enjoyable when customers can enjoy the ambiance of the season by admiring the lights and decorations put forth by storekeepers to build spirit. The more attractive a shopping area is, the more of an attraction it is to take one's time, stroll around, and select gifts sure to please friends and family. Fallbrook Chamber of Commerce CEO Lila MacDonald knows the importance of that, and has implemented a contest to encourage local merchants to create a holiday atmosphere.

"We are holding a Window Decorating Contest this year to encourage merchants to get in the holiday spirit," said MacDonald. "We encourage them to be open, run specials, and invite their customers and friends down to enjoy the festivities."

According to the rules, window decorations should reflect this year's holiday theme for Fallbrook, which is "The Gifts of Christmas."

MacDonald said groups have come together to create a weekend of holiday cheer as the month of December begins.

"The community center will be holding the official Holiday Tree Lighting on Friday (Dec. 4), the Christmas Parade is Saturday (Dec. 5) and on Sunday (Dec. 6), the Fallbrook Historical Society will hold its annual Open House."

MacDonald said the chamber also works with the merchants to hold a holiday open house (in conjunction with the Artisan Faire on Saturday, Nov. 28).

"We want to encourage everyone to continue the momentum through the month!" she said.

According to MacDonald, the Window Decorating Contest is open to all Fallbrook businesses, whether or not they are a member of the Chamber of Commerce.

Deadline to enter the contest for judging is Friday, Nov. 27 at noon.

Prizes will be awarded for Best Expression of Theme, Best Use of Lights, and Kid's Choice.

For more information, call the chamber office at (760) 728-5845 or visit www.fallbrookchamberofcommerce.org.