We’re heading into the hotter months and what better way to stave off the heat than with a cool, refreshing taste of frozen yogurt. Bailey’s Frozen Yogurt, owned by Mark Bailey, is the new kid on the block and starting strong. Located in Bonsall’s River Village, the establishment served its first swirl of yogurt last October.
There is a light and joyful ambiance in the cozy shop. The music that plays unobtrusively is of the contemporary Christian genre; and the yogurt that is served is premium and tasty.
Mark Bailey, shop proprietor, moved to the area from Los Angeles where he has worked in the film industry twelve years as a transportation coordinator. He is still working in that capacity, but now only travels up north about five days a month.
“I moved here and I just fell in love with the area,” Bailey explained. “I tried to find a way that I could live and work here and not go up to LA anymore.”
Bailey has a success credo he follows: People, Product, Process. People come first. Bailey feels that if his employees have a great time doing their jobs, then the customers will have a great experience.
He stocks his shop with only premium products. As far as process goes, he is working on the process of attracting more customers to his shop.
Bailey enjoys his yogurt business and that enthusiasm is contagious. “Working in a yogurt shop is an uplifting experience; and working for something you believe in is rewarding,” he explained.
The reason that Bailey’s uses a premium product is that he found it isn’t icy, but smooth and creamy. Also, the premium yogurts possess more intense flavors.
“We guarantee that the yogurt is going to be great!” he exclaimed.
Bailey’s switches flavors occasionally, but they always maintain six flavors and 48 toppings. You can count on the fact that they always offer one sorbet and one flavor that has no sugar added.
Their toppings are fresh – including strawberry, mango, pineapple, kiwi, blueberries and strawberry boba. Brownies, gummy bears, and even carob chips are found in the trays.
Bailey’s boasts a special topping that no other yogurt shop carries – sugared almonds – made with a mother’s touch. Bailey’s mother sugars slivered almonds, then sautés them so the sugar is baked on. The result is a unique, flavorful topping.
The six yogurt flavors on hand at this time are: Triple Chocolate, Mint Chocolate Chip, Tahitian Vanilla, Sea Salt Caramel Pretzel and two sorbets, Cherry Limeade and California Tart.
Triple Chocolate is just what is sounds like – A chocolaty flavor that will satisfy any chocolate lover.
Mint Chocolate Chip is a chocolaty dream with a surprise of mint flavor. It is cool and refreshing.
Tahitian Vanilla is smooth and creamy with a rich vanilla taste.
Sea Salt Caramel Pretzel is an interesting flavor. The combo of the caramel, pretzel and sea salt is unique and is one of their best sellers. It’s one of those flavors that you might not try at first, but that is why they give samples.
Cherry Limeade is a strong refreshing sorbet with the taste of both lime and cherry, but the lime seems stronger. This is one of my favorites.
California Tart has a citrus flavor and with fruit toppings it is delicious. It is fairly low-key for a tart sorbet.
With six flavors from which to choose, it will take you almost a week of visits to decide on a favorite. But, with the hotter days approaching it will be a refreshing taste journey.
Bailey’s Frozen Yogurt is located in Bonsall’s River Village, 5256 South Mission Road, Bonsall. For more information, call (760) 631-8455 or visit
Mark Bailey is involved in a Christian mission project in Jamaica that profits an orphanage. Every Tuesday 10 percent of the gross profits are directed toward that mission. He visits the orphanage about once a year – so he knows that the funds are used wisely.