Key to real estate success begins with a team approach - Ken Follis - Kim Carlson deliver a powerhouse of professionalism

When two individually highly successful experts combine their industry knowledge, business strategies, and energy, a formidable team is formed. The result can provide unparalleled value and guaranteed success to clients. Fallbrook has a team that fits that exact description – real estate professionals Ken Follis and Kim Carlson.

“Our clients have two really good professionals serving them for the price of one,” said Carlson. Being experts in buying and selling homes and other property, specifically in the Greater Fallbrook area, adds even greater value.

“It is very important to pick an agent that is an area expert to help sell or purchase a home,” explained Follis. “If a home seller wants to get the highest dollar possible, they need an area expert to do that for them. Unfortunately, I think there are currently way too many local properties listed by out-of-the-area agents.”

“It always amazes me when someone lists a Fallbrook property with a Temecula agent,” said Carlson. “There is so much more that we can do for them.”

Carlson and Follis are indeed specialists in the Fallbrook/Bonsall real estate market. “Clients need people with specific rural property knowledge in order to handle transactions properly and we know this area inside out,” said Follis. Two examples they cited were ensuring property and fence lines are clear and explaining the various micro-climates Fallbrook has.

These professionals made the decision to combine their talents earlier this year at Real Living Lifestyles and the years of shared experience are significant since Follis has been licensed since 1980 and Carlson since 1987.

“It’s so nice to have someone at the same level you are; we bounce ideas off of each other and have a very synergistic relationship,” said Carlson. “We have the same ethics, core values, and we trust each other implicitly.”

“That is what benefits our customers; we provide true performance that works for them and we believe in a high level of customer service,” added Follis. “We keep our marketing focus very consistent and strong.”

To ensure consistent and strategic marketing effort, Carlson and Follis employ both a marketing manager and business manager to round out their team, ensuring all tasks are completed in a timely and efficient manner.

“Our clients receive weekly updates from us,” said Follis.

“We want to make sure that our clients don’t feel they have to contact us to ask what’s going on,” explained Carlson.

Providing quality advice for both buyers and sellers is paramount in the real estate market, and with the level of experience this team has, clients are well advised.

“Pricing of a home is vitally important, if someone wants success; buyers are also more knowledgeable these days and things must stand out to them,” explained Follis. “That is the skill we have honed.”

In addition to their professional expertise, the unbridled love and level of understanding this team has for its community shines through clearly.

“We love everything about our community – living, loving, and selling Fallbrook,” said Carlson. “We strive to be the Nordstrom of real estate; what sets us apart is our customer service. We make clients for life.”

Being the very best at what they do is by far Follis and Carlson’s number one priority. “We decided right at the onset that we wanted to be the very best team out there,” said Follis.

Whether it is assisting a home seller or buyer, guiding and advising those interested in buying or selling income or investment property, or handling a 1031 exchange, the Follis-Carlson team provides top-notch service. And the proof is in the numbers.

“We are number two in number of transactions this year out of all eight offices of Real Living Lifestyles throughout San Diego County,” said Carlson.