Also serving the communities of De Luz, Rainbow, Camp Pendleton, Pala and Pauma
In the spirit of Thanksgiving, and genuine appreciation for their valued clients, Ken Follis and Kim Carlson have added more resources to their successful real estate team. Changing their affiliation to Windermere Homes & Estates (from Real Living Lifestyles) recently was done to enhance the duo’s already-outstanding customer service.
“Windermere, a western regional company with global reach, is the best choice for us and our clients,” explained Carlson. “It’s a wonderful company. It fits like a glove, because we pride ourselves on giving our clients the ‘Nordstrom’ of service.”
Upon joining Windermere, Follis and Carlson were immediately given the title of Premier Property Directors, due to their success rate with luxury properties.
However, this team doesn’t limit its clientele to the luxury category. “We list and sell everything - from bare land to mobile homes - all types of homes - to commercial and investment property,” said Follis, who is also highly experienced in 1031 exchanges. “I have lots of experience in exchanges. We have the knowledge to carry them through their next purchase, wherever that is.”
“In a year where many [real estate professionals] have experienced a downturn in sales volume, we have had incredible increases,” explained Follis. “In 2013, our first year as a team, we were blessed to be number one in the Real Living Lifestyles company. We were ranked in the top one percent of the nation. In the first three quarters of 2014, we have already exceeded all of 2013. By the end of the year, with what we have on track, we will be about 30 percent over last year.” The fact that the team helps “stage” homes for showing is very beneficial and can bring a higher sales price.
Innovative resources at Windermere will allow further benefit to Carlson and Follis’ clients.
“Windermere excels in cutting edge marketing, especially for luxury price properties,” said Carlson.
“We already do heavy marketing of our listings, but Windermere’s superior marketing tools and greater exposure will increase our existing efforts significantly,” said Follis.
In speaking about luxury properties, Follis said, “In the specific Fallbrook/Bonsall market, much more activity should be generated for luxury homes. With Windermere’s databases, we can help get more people in the door - for all price ranges of homes.”
Specializing in properties in the greater Fallbrook/Bonsall area, Carlson and Follis underscore how vital it is for buyers and sellers to use an agent who understand this area of unincorporated San Diego County and its complexities.
“Fallbrook is where we live and work, but with Windermere we also now have a coastal area office too, and because of the value of cross-marketing, that is helpful,” said Follis. “We see movement between Carlsbad, Rancho Bernardo, Del Mar, and Fallbrook.”
For Carlson and Follis, keeping the best interests of their clients paramount in their mind at all times, is what has resulted in their notable success.
“We keep our customers in the forefront of all of our decisions,” said Carlson. And showing their appreciation for their clients is something this team does regularly.
“We do an annual client appreciation party, because we realize our success is due to our local, repeat clients,” explained Follis. “And we strive for client loyalty.”
Giving back to the community at large is something Carlson and Follis also remain committed to.
“Ken and I donate a percentage of everything we earn to the Fallbrook Pregnancy Resource Center and we are both involved in our respective churches,” said Carlson. “We believe our success is because of God.”
Referred to by many as the “dynamic duo,” Carlson and Follis explained, with a smile, “What makes us different is that we have a team approach, so that we can provide the top level of service that we want for our customers. That’s what has earned us that title!”
“Individually, we do well, but as a team, the synergism is great,” added Carlson. “Each of our strengths complement the other.”
Where many buyers and sellers get one real estate professional, for the same commission, Follis and Carlson’s clients get a team of four.
“They get four of us for the price of one,” noted Carlson, adding that they have a business manager and graphic artist on their team as well.
Looking forward to 2015, this team continues to stay focused on providing the best customer service and client satisfaction possible.
“We just attended a leadership symposium to get an even better idea of how to properly structure teams so that we can utilize every asset available to us, in order to provide even better service to our customers,” said Follis.
“Unless our clients are satisfied, we aren’t,” said Carlson.
To learn more, contact Ken Follis at (760) 803-6235 or Kim Carlson at (760) 434-6873; or email [email protected]; [email protected].
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