How partnering helps small businesses weather the social distancing storm

FALLBROOK – Social distancing guidelines implemented in the wake of the COVID-19 outbreak posed unique challenges to small-business owners. Many small businesses were forced to close their facilities to customers to prevent the spread of the virus.

Delivery and curbside pickup enabled many businesses to offer limited services to consumers, but low revenue still forced many businesses to seek new ways to generate sales. Partnering is one creative way many small businesses owners sought to generate more sales.

By partnering with other local businesses, small-business owners can capitalize on the...